You’re a media company looking for answers. In the magazine market alone, ad pages have dropped over 20% so far in 2009. The story is not really any better in other media markets. “Traditional” video, radio and print markets are shrinking fast. Savvy media publishers are working hard to recapture lost market share in online verticals. For most, it’s not working.

Your current online tools are a jumble that keeps your content segregated by media type, and if you have more than one web domain and have common content between sites you find that you must maintain separate copies for each. The presentation of your content is a poor compromise – the technology is driving you, not the other way around. Moreover, the problem of actually growing your audience seems insurmountable.

We’re all asking:

• How do I effectively and successfully monetize my content?
• How do I engage and grow my audience?
• How do I profitably compete online?
• How do I do all this and still focus on my core business – my content?