The wichbox™ Social Networking Platform can be vertically integrated into your existing site, or, lay the foundation for new verticals or projects. The platform goes far beyond the basic features that today's users already expect. You get:

• Users can publish "all-media" stories that are attached to their profiles. These stories can include text, photos, videos, audio, how-to's, lists, did-you-know's, tips, quotes, etc. These stories can optionally be syndicated and monetized to whichbox™ Network and Platform sites.
• The User Profile includes "about me" information that can be tailored for your vertical. For example, the profile can include answers to special questions like "Favorite TV Show" or "Favorite Food", etc.
• Users can have "friends" connections within the whichbox™ social platform and/or connect to other social networks.
• Interaction and status updates with popular social networks like FaceBook, Twitter, etc.
• Users can include "feeds" from twitter, facebook, digg, etc. in their profile
• Users can create photo galleries, sharing their experiences, life, family, trips, etc.
• Users can create a list of their bookmarks to share with friends
• Optional upgraded user profiles that can become "branded" profiles
• Ads can be served into the platform